Apple finally made a foldable iPhone. The price—and the bending—became the story.
The iPhone Duo opens into a small tablet and starts at $1,999. Online attention quickly moved from the launch specs to what people could make the hinge do.
- What Apple launched: The Duo folds from a phone-sized outer screen into a 7.6-inch display. Preorders open in October, with higher-storage models reaching $3,199.
- What got lost: Apple also refreshed the iPhone Pro, AirPods and Watch. Those announcements were quickly overshadowed by the company's first foldable.
- What people watched: The largest posts were not reviews. They were a Galaxy recreation of Apple's folding animation, stunts with demo units and arguments about how often the hinge would move in ordinary use.